About Me
Melissa Shadrick is an SEO strategist and consultant based in the hustle and bustle of New York City. She was born in Chicago and is a proud Miami University alum!
From her internship days at Barkbox in NYC to contributing her digital expertise to iconic spots like Montauk's Surf Lodge and Bluestone Lane, she's amassed a wealth of experience.
Melissa currently serves as SEO Editor for Bloomberg News. In this dynamic role, she takes charge of global SEO initiatives, creating and implementing strategies to connect with new audiences through search, employing distinct tactics for live, trending, and evergreen content. Through training, product optimization, trend analysis, competitive benchmarking, and editorial investment, she helps shape digital storytelling at Bloomberg News. In 2023, Melissa empowered more than 1,900 global journalists through specialized workshops on SEO best practices.